Great article. This is probably my favorite subject.
A theory is a kind of story. We deploy stories constantly in our day to day lives. Otherwise nothing would make sense. My eyes perceive a riot of colors. My other senses take in analogous cacophonies. Because of my theory (story) of the world a make sense of all this. I see a step stool across the room. This reminds me a time when I fell off a similar step stool as a child. Thus I fit it into my personal story. Every cell in my body has been replaced since them yet the story remains. Our stories make us human.